Strategic Management Analysis: A Comprehensive Assessment of Twitter's (X) Internal and External Environments
Keywords:
Twitter, , Strategic Management TwitterAbstract
This is a strategic management analysis of theoperations of Twitter, now known as X, examining the internal
and external factors influencing its performance and future direction. Dynamic and competitive environment X has emerged as a global leader in microblogging and real-time conversation. Nonetheless, its ongoing success will require managing external forces including technological developments, regulatory changes, and competitive dynamics along with internal dimensions such as organizational structure and resource capabilities. The report will use a number of strategic management frameworks to analyze the company including PESTEL analysis, porter’s five forces, and SWOT analysis.
Published
Issue
Section
Categories
License
Copyright (c) 2025 Business and Technology
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Upon receipt of accepted manuscripts at IJMTRS, authors will be invited to complete an online copyright license to publish form.
Please note that by submitting an article for publication you confirm that you are the corresponding/submitting author and that International Journal of Management and Technology for Research Studie ("IJMTRS") may retain your email address for the purpose of communicating with you about the article. You agree to notify IJMTRS immediately if your details change. If your article is accepted for publication IJMTRS will contact you using the email address you have used in the registration process. Please note that IJMTRS does not retain copies of rejected articles.
Upon accepting the copyright policy at the time of submitting your manuscript you and all other co-authors agree to transfer copyrights to IJMTRS.
